Fameplay
The Mall.tv streaming platform has not only changed its name but it has been gradually changing its entire visual identity. A confident, brutalist logo for engineers who will make a star out of anyone who dares to be a star. For the Fp logo and symbol we also designed a font with a special interpolation system ensuring legibility even at the smallest sizes. Distinctive typography together with pre-defined colour combinations allow you to create different animations.
Client: Fameplay,
Designer: Jonatan Kuna
Art director: Aleš Najbrt
Animation: Zdeněk Trinkewitz
Production: Adéla Pěchočová
Cooperation: Milan Šemelák (Brand name & marketing concept)
Year: 2023